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Harvey McMurray Jr., founder and CEO of Terra Preta Partners

About Harvey McMurray Jr.

Institutional Experience, Applied to Land

Before founding Terra Preta Partners, Harvey worked across private markets, investor relations, business development, asset management and investment banking. His experience at StepStone Group and Invesco included alternative-investment education, portfolio analysis, diligence, reporting and client relationships. That background shapes Terra Preta’s approach: study the parcel, explain the material assumptions and communicate clearly from initial evaluation through closing.

About Harvey McMurray Jr.

How Harvey Evaluates Vacant Land

Vacant land can look simple while its value depends on details that are easy to miss. Terra Preta reviews county and deed records, title information, legal access, zoning, minimum lot requirements, utilities, septic feasibility, topography, wetlands, flood exposure, taxes, recent comparable sales and local buyer demand. Every parcel receives an individual review, and owners are encouraged to compare net proceeds, certainty, timeline and required effort before choosing how to sell.

Harvey McMurray Jr.

Founder & CEO, Terra Preta Partners

Harvey McMurray Jr. founded Terra Preta Partners to bring disciplined analysis, direct communication and thoughtful execution to vacant-land transactions across Georgia, North Carolina, South Carolina and select Southeast markets. Before founding the firm, he worked across private markets, investor relations, business development, asset management and investment banking. Harvey earned a B.S. in Business Management and Leadership with a concentration in Finance from Pfeiffer University, graduating cum laude. A former NCAA Division I and II basketball player and NABC Academic All-American, he brings preparation, discipline and accountability to every parcel review.

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